One of my staff sent along an interesting read – an interview with Bill Ford, great grandson of Henry Ford. It’s an insightful perspective on developments within the auto industry to push electric vehicle technology forward. Bill discusses the limitations with pure eletric versus hybrid technologies, the mergence of smart car technology and states a [...]
Monthly Archives: May 2011
Ford’s spin on electric cars
Posted in President's blog Tagged car, engineering, ford, fuel, hybrid, marketing, oil, prices 1 Comment
What about your phone number?
This one is my latest personal pet peeve… Why do businesses make it so hard to locate phone numbers on their websites? Am I missing something here? The first question we ask when working with a new client is: “What’s your call to action?” What are you expecting people to do on your website? For [...]
Grow your business by losing some clients
If your business is anything like ours, then you’re finding yourself short of time and long on tasks. Even my best attempts at managing my schedule can go up in smoke if I’m called in to ‘put out a client fire,’ answer a ‘rush quote,’ or if I need to juggle the studio schedule to accomodate a ‘last minute work request.’ And as a business in the service industry, that’s what we’re paid to do and we hope to do it better than our competitors. But I was recently speaking with someone about growing our sales and was asked, “what if you fired some clients?” Odd comment when our topic was increasing sales, but after some discussion, the question (and answer) became less confusing and perhaps more on target.
Mother’s Day Brunch on Buckhorn Lake
Have to give a big ‘Hats Off’ to our friends Dave and Leslie Morgan, and the whole ‘Beachwood’ crew for an absolutely fabulous Mother’s Day brunch yesterday – what a spread! From the abience of dining in the waterfront lodge to the amazing selection of hot and cold items, the gang at Beachwood Resort held nothing back. And thank goodness for the beautiful day – we got to walk off the meal on the property afterwards. Since the mid 1940s, the Morgan family has been running this beautiful resort… and their pride shows!